Mobilize!

The Web actors are working more and more on the mobile Web, it requires the spirit of time. Google  launches a "Mobilize" campaign to raise awareness for the owners of websites and the webmasters: persons receiving benefits, test tools, competitions…  nothing is forgotten and left randomly, the conclusion is that: it is necessary to make a version for smart phones and tablets.

"Every day, Le Monde counts slightly more mobile Internet users: from 2013, we will connect more mobile than our computer*. Is your site adapted to mobiles? If not, you are at the right place to launch."

Do not think only about the optimization of search engines, think about the optimization of the search: universal search (images, news, videos, music, etc.), looks for Google Places which become more and more importance, only searches based on the history of Internet users and the social networks. Knowing that a mobile search in three is local... The smart phone will become the final fast companion for the shopping, a guide which Google certainly would like to control... If you are "running out of resources" and would like to confide this project to  professionals.*Gartner, 2012